manofweb Social Media Marketing Business Goals
- Increasing brand awareness
- Achieving higher quantity of sales
- Improving your ROI
- Grow your fan base
The main objective we have is to grow our brand. Social is a place where we can own our brand and promote it. We pay a lot of attention to Twitter, Facebook, and LinkedIn it to promote our content and to break news, basically to get our stuff out there.
Heather Muse Franchises Social Media Editor, Fortune
The first rule of social media marketing is to use the platforms that your audience uses. First, look at your target demographic and try to find out where they’re most active.
Guest Blogger @ mention.com Shane Barker
The most successful companies measure the effectiveness of their social media operations based on the increase in ROI from ad dollars spent
Elliott Gray owner @ manofweb.com
As a brand, you can grow your fan base, you have immense opportunities to share exciting news and insights about your company, develop an online community of people passionate about your brand, and interact with consumers on a more human and personal level than ever before.
Content Marketing Trainer, impact.com Connor DeLaney